Who is Society State?

We drive action & build connection for authentic brands using social strategy, clever content & paid social.

Ali Wheeler

Society State Owner /Specialist & Digital Strategist

With over 17 year’s experience as a generalist and digital marketer, working in-house for a range of businesses including Australian beauty-care brand Natio, the Territory Insurance Office, Sole Motive (the brand behind Run Melbourne) and more, Ali has developed extensive experience creating and implementing solid marketing strategies.

Over the past five years, Ali has focused her experience on digital marketing and Facebook & Instagram Advertising, falling in love with an ever-changing digital landscape and the results-driven advertising platform.

Ali founded Society State in late 2017 after reaching a point in her career where she knew her skills, knowledge, and expertise could have a DEEPER impact working with a variety of authentic and unique brands.

Today, Society State offers a ‘no fuss’ approach, delivering honest digital marketing advice and strategic services to help authentic brands build an engaged community – all while maximising sales & business growth.

We’re a boutique agency that work with a select group of clients, ensuring every client has our utmost attention, and we can build their ‘Society State’ [aka community] and achieve their marketing goals.

Follow us on Instagram or Facebook to find out more about how we work, who we work with, marketing tips and tricks & more…

Tionie Bonacci

Digital & Social Strategist and Account Manager

Tionie has over 10 years experience in Marketing, Online Advertising and Seo. Having worked with a variety of e-commerce & service-based brands, Tionie has worked across various industries including retail fashion, baby products, training providers, construction, commercial property and manufacturers – both in Australia and International markets.

She is passionate about helping her clients grow their business by scaling their digital advertising efforts, along the way empowering them to assist in this process with regular feedback, coaching & training where required.

Our Team

Tionie Bonacci

Digital & Social Strategist

Tionie has over 10 years experience in Marketing, Online Advertising and Seo. Having worked with a variety of e-commerce & service based brands, Tionie has worked across various industries including retail fashion, baby products, training providers, construction, commercial property and manufacturers – both in Australia and International markets.

She is passionate about helping her clients grow their business by scaling their digital advertising efforts, along the way empowering them to assist in this process with regular feedback, coaching & training where required.

 

Our Values

We love data!

We’ll measure (the right stuff) to ensure you’re spending money on the metrics that count – to get the results you want.

No bulls&%$

We don’t hide behind ‘fluffy strategy’ or copied + pasted strategies. We get down to business for your business and produce proven results.

The Thinker

We’re strategic thinkers. We have an eye for detail and take a considered, holistic approach to your digital strategy.

More Energy

Want someone who works with energy and intensity? We love high intensity workouts as much as high intensity marketing!

Unique as you.

There are thousands of stars in the sky – but each one is different. Your business is unique, and your digital strategy should be too!

An ear for an ear

We’ll listen and support you as much as you need to be an understanding, caring, but strategic businesses mentor.

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